TRUE NORTH
THE #1 RADIO CHART TOPPING ALBUM
Featuring the Billboard Top 30 jazz radio hit “Bluewave Bossanova”. The album also ended the year 2020 at #5 on the top 100 albums of the year chart for radio airplay nationwide monitored by SJ.com
On TRUE NORTH, Lawson Rollins offers 12 new original compositions that showcase the guitarist at the peak of his compositional skills with his melodic and daring improvisational flair on full display. From the Electronic-infused intensity of “With the Wind” to the plaintive bossa nova sway of “Bluewave Bossanova” to the delicate pulse of “Yearning to Know," the album explores the wide range of genres, emotions, and moods that have come to characterize the dynamic and adventurous musical journey Lawson has offered fans throughout the 20 years and 14 albums of his career.
Lawson states, "During the past couple of years I expanded my musical horizons working on film music contained in my Dark Matter album and also the single “And If You Will Come With Me” by Israeli super-star singer Idan Raichel. Those experiences forced me to hone down my quite often exuberant nylon string guitar style to suit the needs of the particular projects and also to delve more seriously into other instruments like the electric and slide guitar, synthesizers, and drum programming. With True North, I was able to bring that new knowledge and perspective back home, in a sense, to the type of nylon string guitar-centered music that has been my true calling as an artist over the past 20 years. Many of the tracks, such as the title track "True North” as well as "With the Wind" and "Dead Ahead," are unlike anything I've ever done, with new textures augmenting the familiar sound of my main instrument, the acoustic nylon string guitar. There's more of an intense focus on melodic expression on this album and less on long improvisational flights of fancy. It's all about staying firmly on course - true north, as it were - and doing what serves the songs best."
True North marks Lawson’s return to his signature style of acoustic nylon string guitar playing after his 2019 experimental music foray Dark Matter: Music for Film and 2018’s Airwaves: The Greatest Hits which featured the Billboard top 10 contemporary jazz radio smash hit “World of Wonder (featuring 3rd Force)”.
On True North, Lawson is back to doing what he is most known and admired for: staying true to the direction of his artistic inner compass and delivering the kind of inimitable guitar playing, creative instrumentation, and memorable compositions his fans have come to love.
Top 5 on iTunes world music chart:
Mastered by Joe LaPorta at Sterling Sound
Produced and Composed by Lawson Rollins
Lawson Rollins: (nylon string guitar, slide guitar, electric guitar, keyboards, drum programming), Davo Bryant (percussion), Dan Feiszli (bass), Mads Tolling (violin), and Stephen Duros (additional keyboards and electric guitar on ‘With the Wind’)
Photography: Ron Royals | Design: Ashby Design
Jazziz Magazine names the album one of “10 Albums You Need to Know”: “The 12 original tracks on this new album find his improvisational flair in top form and showcase a wide range of emotions as well as that cross-aesthetic that has come to characterize his music since he first rose to popularity in the early 2000s.” ~JAZZIZ
“On his masterful, rhythmically melodic, genre-traversing album, produced solely by himself, Rollins delivers a sultry dance of world beat rhythms and an impassioned surge of guitar arpeggios, scales and harmonies making the project the most radio ready album yet.” ~The Listening Loft
“A lovely, skillful and engrossing album, Rollins is just plain a contemporary master of the art. An album acoustic guitar fans should not be without.” ~Midwest Records